{"id":771,"date":"2025-10-15T22:41:32","date_gmt":"2025-10-15T20:41:32","guid":{"rendered":"https:\/\/sindytorell.com\/?page_id=771"},"modified":"2025-10-19T17:30:39","modified_gmt":"2025-10-19T15:30:39","slug":"engeltofta","status":"publish","type":"page","link":"https:\/\/sindytorell.com\/en\/engeltofta\/","title":{"rendered":""},"content":{"rendered":"
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Engeltofta: Visual Identity<\/h1>\n<\/div>\n\n\n\n
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ABOUT THE PROJECT<\/h2>\n\n\n\n
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I was commissioned to create a new visual identity for Engeltofta\u2014a premier destination for conferences, hotel stays, and private events. The project encompassed designing a new logo, print collateral such as business cards, check-in cards, and gift certificates, as well as branding for fragrance products and a seasonal summer menu. The objective was to deliver a cohesive and elegant design that reflects Engeltofta's brand essence and atmosphere.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Role<\/strong><\/p>\n\n\n\n

Graphic Designer<\/p>\n<\/div>\n<\/div>\n\n\n\n

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DATE<\/strong><\/p>\n\n\n\n

January 2024 - July 2025<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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TOOLS:<\/h4>\n\n\n\n
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Design process<\/h2>\n\n\n\n
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To create a cohesive and well-crafted visual identity for Engeltofta, I utilized Adobe Illustrator for the entire design process. I developed the logo, typography, and layout with a strong focus on reflecting Engeltofta\u2019s elegant and timeless atmosphere.<\/p>\n\n\n\n

A distinct detail of the design process was the creation of a unique watermark. To capture the estate's rich history and environment, I vectorized a pattern found on an original table on-site. This subtle graphic element was integrated across various brand collaterals to strengthen the brand identity and create a cohesive experience.<\/p>\n\n\n\n

Beyond the logo and visual identity, I developed the layouts and print-ready files for:<\/p>\n\n\n\n